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winnipegsun.canoe.ca

WINNIPEG SUN

BUSINESS EXCELLENCE THURSDAY, OCTOBER 25, 2007

DIRECT FOCUS MARKETING COMMUNICATIONS INC.

Mark Hofer built Direct Focus Marketing Communications Inc. the way he learned the communications business - from production first, through to initial strategy. This philosophy of "starting with the end in mind" has become the foundation for the largest marketing communications firm in the region. With a background in print production and sales, Mark established Direct Focus in 1996 to provide print production management services. Within nine months of opening, he added branded promotional merchandise, followed by on-site warehousing and materials management. In 2001, Direct Focus moved to its present location on Pacific Avenue, facilitating a further expansion of personnel to include strategic, creative, production, media and IT specialists. The move also facilitated the creation of in-house facilities such as a focus test room, a/v production studio, photography studio, on-site Embroidery-onDemand and large-scale sign printing. Corollary divisions were added, including Direct Publications Ltd., which publishes high-quality magazines, and Direct Focus Display Services, which designs and produces retail and trade show displays. The result has been a company that truly integrates marketing communications and redefines the term "full service" . Direct Focus Marketing Communications currently employs over 100 staff at its Winnipeg headquarters, with offices recently established in Toronto and Charlotte, North Carolina.

HOTLINE INTERNATIONAL PIZZA SYSTEMS LTD.

Gennaro Cianflone has and continues to be the driving force of Pizza Hotline's success. Under Gennaro's leadership, since 1987, he has quietly expanded from a single location to a eleven unit franchised chain. With the focus on consumer value, Gennaro adopted innovative ideas incorporated them into all aspects of the business which in turn puts Pizza Hotline one step ahead of the competition. With recent changes to the operation and key personnel additions to the corporate office Pizza Hotline is well positioned for expansion across Western Canada. In addition to his business interests, Gennaro is a devoted family man and strives to achieve the work life balance that many do not enjoy. Gennaro has given back to the community in several ways from supporting various charitable organizations such as the Children's Hospital Foundation and CancerCare to appointments on several Boards such as the North Forks Partnership, Destination Winnipeg and Premier's Economic Advisory Council.

MARK HOFER

GENNARO CIANFLONE

Maria (Mondo Foods)

on your outstanding nomination!

From your friends at

Congratulations

Maria de Nardi of Mondo Foods Co. Ltd.

On being Nominated for the: 2007 Ernst & Young Entrepreneur Of The Year Award

Maria (Mondo Foods)

Entrepreneur of the Year.

on her nomination for

website: www.manshield.com Email: [email protected]

Italia Salami Company Ltd. sends their congratulations to

From your Friends at Man-Shield Construction Inc.

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