Read Doing well while doing good...Why Embedding "Green" into Your Operations Makes "Cents" while impacting the environment and growi text version


September 29th and 30th 2011 Embassy Suites, Fort Lauderdale, FL.

Join us at the 2011 Greenininitiativesconference & get ahead of the curve... Leading companies are cutting costs, increasing efficiency & reducing their impact on the environment by embedding sustainability into every aspect of their operations.

"An organization's ability to learn

to learn& translate that learning into action rapidly, is the ultimate competitive advantage"... Jack Welch

Water stewardship best practices Supplier engagement strategies for the supply chain Green IT (e-Waste, Intelligent Printing, Smartgrid) Energy management strategies for the enterprise CSR Initiatives & The Bottomline Carol Williams Group Senior Vice President & Executive Vice President, Manufacturing & Engineering Bruce Karas Vice President, Environment And Sustainability

CSR & Sustainability Leaders

From Some of The World's Largest Companies & Organizations will be in attendance. Come and Network At The Highest Levels.

Jim Weinbauer Vice President, Director Sustainability


David Walker Managing Director Dyson Commercial

John Frey Americas Sustainability Executive


Linda Kennan Vice President, Corporate Stewardship



Gerard Arrotti Senior Director of Safety & Sustainability

Donna Capizzi Director, Global Environmental Health & Safety

Stephanie Rico Vice President Environmental Affairs

Cynthia Curtis Vice President and Chief Sustainability Officer

Christopher P. Hartmann Executive Vice President & CEO

Ed Pinero EVP & Chief Sustainability Officer

Mike Lewis Advisor, Sustainable Development

Brigitta Witt Vice President, Corporate Social Responsibility

Amber Harrison Director Corporate Social Responsibility

Lee Broughton Director Corporate Sustainability


Doing well

The Green Initiatives Conference is the perfect forum for professionals to learn from each other and discuss the way forward with regards to the latest trends in Sustainability. Smart Organizations are embedding sustainability into their Organizational DNA. This event is geared towards everyone involved in implementing and spearheading Green Initiatives for their respective Organizations from the CEO; Chief Sustainability Officer-C.S.O, Corporate Strategists, Directors of Supply Chain, CFO's to the CIO's and last but not least all Line managers from different functional areas of an organization. You will learn how leading Companies and Organizations are moving their Green Initiatives from beyond just being a cost center to being a viable way to streamline their operations in a way that makes a huge impact not just on the environment but on their financial and social bottom lines as well. Meet key Decision Makers and Solution providers in one place. The conference will give a 360 degree view of the hurdles and opportunities surrounding sustainability and then address the business case for going green across different functional areas.

while doing



Extend your knowledge of sustainability challenges, risks and opportunities and hear first hand accounts of how operating in a more sustainable fashion is paying dividends environmentally and fiscally at some of Americas biggest companies. Learn how to improve performance & maximize efficiency and reduce your carbon footprint Learn about the latest developments/strategies in Green IT, Enterprise Energy Management and E-Waste. Meet some of America's Top Business and Strategists in person and exchange experiences. Leaders, Green Practitioners

· Chief Sustainability Officer-CSO · CEO, CFO, CTO

· Chief Green Officers

· Heads of Corporate Social Responsibility (CSR) · Heads of Environment/Sustainability · Heads of Corporate Strategy · Heads of EHS (Environment Health & Safety) · Chief Energy Officers · Heads of Procurement/Purchasing · Heads of Operations & Facilities Management · IT/MIS Directors & Managers · Corporate Policy Makers · Head Corporate Legal Counsel

Gain new perspectives via the Presentations, Keynote Addresses and State of the Industry Address. Learn from real world best practice case studies on the integration of Green IT Strategies & Technologies into daily operations and the impacts thereof. Meet with clients and drum up new business and cultivate valuable leads. Discuss emergent trends that will become standard business practice.

The 2011 Green Initiatives Conference is being held at the upscale Embassy Suites Hotel Fort Lauderdale. This beautiful hotel on the 17th Street Causeway is just 3 miles from Fort LauderdaleHollywood International Airport and four blocks from the Fort Lauderdale cruise port and only 2 miles from the beautiful beaches of Fort Lauderdale, Florida. You are within walking distance of the Intracoastal Waterway and Fort Lauderdale's famous Water-taxi as well as Port Everglades. __________________________________________________________________________ Fort Lauderdale is often referred to as the "Venice of America" because of its expansive and intricate canal system. The natural beauty of the canals and beaches is breathtaking and makes for an appropriate setting for a sustainability event. -------------------------------------------------------------------------------------------------------------------------We will have an intimate exhibition area. Reserve your sponsorship slot today Call Phone: 404-865-1438 or Email: [email protected]

· Asset Managers

· Head of Operations & Facilities Management

1100 SE 17th Street Fort Lauderdale Florida, 33316

800-EMBASSY Please reference code "gic" or "greeninitiativesconference" for preferential rooming rates.

We will have an intimate exhibition area to showcase your products, services & solutions. Reserve your sponsorship slot today Call Phone: 404-865-1438 or Email: [email protected]

Supporting Educational Partner

Ingersoll Rand-Platinum Sponsor

Ingersoll Rand (NYSE:IR) is a world leader in creating and sustaining safe, comfortable and efficient environments in commercial, residential and industrial markets. Our people and our family of brands - including Club Car®, Hussmann®, Ingersoll Rand®,Schlage®, Thermo King® and Trane® - work together to enhance the quality and comfort of air in homes and buildings, transport and protect food and perishables, secure homes and commercial properties, and increase industrial productivity and efficiency. The Center for Energy Efficiency and Sustainability at Ingersoll Rand is a global group of experts dedicated to integrating best practices for the long-term use of energy andother resources. Ingersoll Rand is a $14 billion global business committed to sustainable business practices within our company and for our customers. Visit us


CA ecoSoftware-Silver Sponsor

CA ecoSoftware is a carbon, energy and sustainability solution that can help reduce carbon emissions, manage consumption, and cut energy costs. Developed by CA Technologies, CA ecoSoftware helps organizations effectively assess environmental performance, align key sustainability initiatives to realize goals, automate repetitive data collection processes and accelerate progress toward achieving documented sustainability targets. Visit us at

Fleishman Hillard Sustainability-Silver Sponsor

Rising public expectations that companies will operate in a financially, socially and environmentally responsible manner offer profound opportunities for those companies to reduce costs and their environmental impact, use human and natural resources more efficiently and simultaneously strengthen both their bottom lines and corporate reputations. Fleishman-Hillard's global Sustainability team is committed to advancing and communicating sustainable business strategies. We help companies frame and communicate their efforts in a way that resonates with the stakeholders who matter most: customers, current and prospective employees, investors, nongovernmental organizations, legislators/regulators, communities, business partners and news media.

Dyson-Gold Sponsor

Design at Dyson is about challenging the norm, developing new technologies and making things work better. Dyson's 650-strong research, design and development department consists of engineers and scientists creating new and different technology the very lifeblood of Dyson. Dyson has over 1,900 patents and patent applications for over 300 different inventions. Dyson's RDD investmenthas quadrupled over the last 5 years with plans to double engineers to continue to invent new machines. Dyson employs nearly 400 people in the US, and more than 3,100 worldwide. Dyson engineers and scientists took three years to design an entirely new type of hand dryer. In 2008, Dyson launched the AirbladeTM handdryer in the US - revolutionizing a tired and neglected category. The Dyson AirbladeTMhand dryer creates a highspeed sheet of filtered air that literally scrapes hands dry in just 12 seconds.

APC by Schneider Electric-Silver Sponsor

A global leader in critical power and cooling services, provides industry leading hardware, software, and services designed to ensure availability and higher energy efficiency across the residential, business network, data center, and manufacturing environments. Backed by the strength, experience, and wide network of Schneider Electric's Critical Power & Cooling Services, APC delivers well planned, flawlessly installed and maintained solutions throughout their lifecycle. Through its unparalleled commitment to innovation, APC delivers energy efficient solutions for critical technology and industrial applications.

Sterling Planet-Gold Sponsor

Sterling Planet has been a national leader in sustainable energy and carbon mitigation solutions since 2000. Industrial, corporate, government and non-profit clients look to them as a reliable source for renewable energy and energy efficiency needs. To learn more about Sterling Planet, visit their website, or find them on Facebook.

Wright Express-Silver Sponsor

Wright Express rapid! PayCard provides your company with the most comprehensive PayCard benefit and Green/paperless ePayroll program designed for employers choosing to convert to electronic delivery of payroll at zero cost.

Survey Analytics-Official Conference Survey Sponsor

Survey Analytics offers an enterprise grade research platform for collecting feedback to enable businesses, governments and consumers to participate and learn from each other. Through its core businesses of Surveys, Crowdsourcing, Panel Management and Polls -- Survey Analytics listening systems enabled businesses and governments to touch their customers and constituents through all major channels -- including Web, Email, Social Media and Mobile. The selfservice and cloud enabled platform empowers companies to execute and deliver on research in real-time and global scale. The Survey Analytics Platform is used by companies like Motorola, McGraw Hill, CareerBuilder and Agencies of the US Federal government including the FCC, USPS and the GSA.

Enterprise Green Communities-Silver Sponsor

Enterprise is a leading provider of the development capital and expertise it takes to create decent, affordable homes and rebuild communities. For nearly 30 years, Enterprise has introduced neighborhood solutions through public-private partnerships with financial institutions, governments, community organizations and others that share our vision. Enterprise has raised and invested more than $11 billion in equity, grants and loans to help build or preserve more than 280,000 affordable rental and for-sale homes to create vital communities. Visit and to learn more about Enterprise's efforts to build communities and opportunity.

WSP Environment & Energy-Gold Sponsor

WSP Environment & Energy (WSP) is one of the world's leading global consultancies, delivering creative business solutions to environmental, energy and sustainability issues. We collaborate with our clients to shape their sustainability strategies, improve business performance and lower operating costs. Our broad range of services covers city master-planning to corporate sustainability strategies; EHS due diligence & compliance auditing to environmental impact assessments; and greenhouse gas management to site assessment and remediation. Across the world we have some of the brightest thinkers in their fields of expertise. We have strong and diverse in-country teams, with access to a network of world-class global experts. We employ over 1,000 people across 65 offices globally. WSP Environment & Energy is part of the WSP Group plc, a FTSE 250 listed, 9,000 strong international design, engineering, infrastructure, and management consultancy.

E-proDirect-Official Conference App Sponsor

E-proDirect is a marketing & technology company that focuses solely on the meetings & convention segments of the hospitality industry. Visit to learn more about EproDirect.

KJT Group-Cocktail Sponsor

KJT Group is a global, industry-leading market research firm headquartered in Honeoye Falls, New York. KJT Group researchers are: passionate about research dedicated to providing superior client service unparalleled in creating insights to inform and guide your strategy

Ruta Maya-Coffee Sponsor

The Ruta Maya product line includes certified organic coffee in medium, dark, and espresso roasts. Ruta Maya and the farmers in Chiapas adhere to these principles and goals: to produce organic, shade-grown coffee among and in rotation with other food crops, which enables farmers to sustain and replenish the land for future generations while helping to promote conservation of natural resources. And also, to help identify, distinguish and empower the Mayan farmer as a viable economic force within the community.


EBSCO has served the library industry for more than 60 years. By placing customers at the core of our business, we have tapped their ingenuity to assist us in developing the high quality products and services for which EBSCO is known. EBSCO is the only company to provide customers with an integrated service that combines reference databases, subscription management, online journals, books, linking services and A-to-Z solutions. Always at the leading edge, we continue to work to identify new challenges and combine technology with data to meet the information needs of our customers worldwide.

The University of South Florida's Patel School of Global Sustainability-Silver Sponsor

The University of South Florida's Patel School of Global Sustainability (PSGS) provides cutting-edge research and education in global sustainability. It comprises the Patel Center for Global Solutions, the M.A. Program in Global Sustainability and the Office of Sustainability. PSGS is inclusive and holistic, and based on interdisciplinary research, design and education. It provides advanced research and training in the key areas of water, energy, entrepreneurship and environmental science & policy. The M.A. Program proudly launched its concentration in entrepreneurship in fall 2011! Visit us at .

The EcoChi® System The EcoChi® system meticulously

blends the powerful ancient and modern lessons of green and sustainability, classical feng shui, and environmental psychology to revolutionize how people feel when they are indoors. Our actions, energy and thoughts, as well as our physical well-being, are all profoundly influenced by our surroundings. This is true whether we are at home, at work or in public spaces such as hotels, spas, hospitals, conference centers, retail stores and office buildings. Sponsor (UCB) is a national logistics company, focused on reuse. They buy quality used boxes from large US manufacturers, as they unpack their supplies. They pay more than recycling rates, because they don't "recycle" the boxes (which often means shipping to China!). They "reuse" them. UCB helps consumers & corporations Save Time, Save Money, Save Trees!TM Save Trees!TM




Keynote session Presented By "The Business of Sustainability ­ Moving Beyond the Triple Bottom Line" Our nation ­ indeed, the entire world - is at a strategic inflection point. Globally, each year 1.5 million people die as a result water-related illnesses, while 16,000 children alone die from hunger-related causes. The situation is likely to become more dire as global populations grow to an expected 10 billion-plus by 2100. Energy usage will rise 70 percent by 2050. And the race for clean water is now and will continue to be relentless. The reality that we all confront is that as the world gets smaller ­ and humankind's problems become more complex and challenging ­ the stakes are raised for all of us. There is clear and convincing evidence that we will not be able to meet tomorrow's challenges with yesterday's mindset. In this presentation, Dow Chemicals & Energy President Carol Williams will discuss a new way to approach the idea of building stronger communities in order to meet those global challenges. Although the private sector's triple bottom line mentality of the past did help focus much-needed light on the economic, environmental and social impact of businesses' actions, the companies that are successful in the future will be those that mo ve beyond that philosophy. To survive and thrive in the 21st century, companies must integrate sustainability into their business models. Ms. Williams will discuss how companies can move toward this integration by focusing on solving the greatest challenges of clean water, affordable food and secure energy. Carol Williams, Group Senior Vice President & Executive Vice President, Manufacturing & Engineering, Dow Chemical ICT Session Presented By Emerging Technologies for Sustainability Innovation I ICT technologies are enabling industries to significantly lower their use of natural resources and fundamentally transform industries in the low carbon eenvironment. HP has been innovating in this area for many years and is at the forefront of many of these technological advances. This session will provide an ooverview of existing and emerging technologies including smart sensors, digital commercial printing, and flexible displays




John Frey, Americas Sustainability Executive, Hewlett Packard CHALLENGES & OPPORTUNITIES



Session Sponsored by Sustainability and Life Cycle Analysis: the challenges and opportunities Sustainability is increasingly important to both consumers and in businesses. To be sustainable encompasses 3 factors: environmental, economic and social. The environmental factor can be understood by undertaking a Life Cycle Analysis (LCA). This presents an opportunity for manufacturers to uncover environmental hot spots, spark inventiveness and focus resources where they can make the most impact. As a result, greater value can be delivered. This presentation will cover the current situation in the USA, examining the pressures on businesses looking to balance cost manag ement efficiency and effectiveness with greater environmental responsibility. How the environment is only one element of the overall Sustainable solution How a Life Cycle Analysis can be scoped and undertaken The challenges and issues around undertaking such a project The benefits which can be derived from implementing a program to reduce carbon as a result of understanding the impact of a Life Cycle Assessment Stan Silva, National Accounts Development Manager, Dyson Commercial MORNING NETWORKING & COFFEE BREAK & VENDOR SHOWCASE Sponsored by

Thursday September 29th 2011 CLIMATE CHANGE SESSION-D 10.20AM-10:35AM


Session Presented By Is Your Organization Positioned to Meet the Challenge of Climate Change? This session examines the risks and opportunities related to climate change for businesses, nonprofit institutions, and governmental org anizations and explores the emerging role of the climate change officer. It is critical for organizations to have strong executive-level leadership that is empowered to leverage resources and personnel throughout the organization. Given the far-reaching implications of climate change for industry and government, there is a need to examine organizational structures and culture, to establish an empowered climate change leadership function--including a dedicated climate change officer-- able to engage all organizational components, and to incorporate climate change response into job descriptions and expectatio ns. Daniel Kreeger, Executive Director, Association of Climate Change Officers RESPONSIBLE ICT RECYCLING Session Presented By Implementing an efficient E-Waste program at your Company BAN is the world's only organization focused on confronting the global environmental injustice and economic inefficiency of toxic trade (toxic wastes, products and technologies) and its devastating impacts. Working at the nexus of human rights and environment, we confront the issues o f environmental justice at a macro level, preventing disproportionate and unsustainable dumping of the world's toxic waste and pollution on our global vill age's poorest residents. At the same time we actively promote the sustainable and just solutions to our consumption and waste crises -- banning waste trade, while promoting green, toxic free and democratic design of consumer products. Responsible recycling for electronics Recycling e-Waste the right way E-Waste Regulations E-Stewards enterprise program Mike Enberg, e-Stewards Enterprise Manager, Basel Action Network PANEL DISCUSSION

Speaker e-WASTE SESSION E 10.35AM-11.00AM

Speakers SESSION F 11.05AM-11.55AM


Session Presented By Bringing Corporate Social Responsibility to Life Balancing expectations from customers, employees and stakeholders and setting realistic strategies and goals. How do you know what they want when it comes to CSR?, what does it mean for purchasing and loyalty? How publicly should companies commit to the CSR objectives? If they publicly commit and don't achieve them, is that bad? If they don't publicly commit and still achieve their goals (but don't tell anyone) is that enough? What's better/worse? . Moderator Carol Howe, Senior Advisor, University of South Florida


Stephanie Rico, Vice President, Environment Health & Safety, Wells Fargo Donna Capizzi, Director Global Health & Safety, Covance Amber Harrison, Director Corporate Social Responsibility, SITA Brigitta Witt, Vice President of Corporate Social Responsibility, Hyatt FEATURED AUTHOR COMPLIMENTARY BOOK GIVE AWAY BY DEBRA DUNEIER PRESIDENT OF ECOCHI The EcoChi® system meticulously blends the powerful ancient and modern lessons of green and sustainability, classical feng shui, and environment al psychology to revolutionize how people feel when they are indoors. Our actions, energy and thoughts, as well as our physical well-being, are all profoundly influenced by our surroundings. This is true whether we are at home, at work or in public spaces such as hotels, spas, hospit als, conference centers, retail stores and office buildings. The Founder and CEO of EcoChi, LLC. Debra Duneier is an accredited LEED® Green Associate, Feng Shui Master Practitioner, Certified Eco-Designer, author, speaker and the creator of the EcoChi® system of design. Debra is also President of Living Home by Debra, LLC. When businesses are powered by EcoChi the benefits are organic: Improving ROI (Return on Investment) Happier employees resulting in lower turnover Healthier working environment and reduced absenteeism Satisfied customers and brand loyalty Environmental responsibility for our planet and lower energy costs


Debra Duneier, President, EcoChi 12:10PM-12:50PM LUNCHEON

Thursday September 29th , 2011 WATER STEWARDSHIP ADDRESS SESSION G 12.50PM-1.15PM Session Presented by The Coca-Cola System's class leading stewardship of this most precious of resources Improving water efficiency the Coca-Cola way Coca-Cola's water decreasing water footprint Recycling (Waste-water treatment) Identifying, managing and assessing water risks on a system-wide level Replenishing-The restoration of ecological systems that affect water resources Community water partnerships Renewable Energy & Offsets AFTERNOON KEYNOTE

Speaker Bruce Karas, VP of Environment & Sustainability, Coca-Cola Refreshments SUSTAINABIILITY ENERGY SESSION H 1.15PM-1.40PM

Session Sponsored by Sustainability Energy for the Corporate World Energy use is often the largest contributor to a company's a carbon footprint, while also being the simplest to address. Usin g renewable energy to offset your company's traditional energy use supports a cleaner energy future, and can be easily promoted in conjunction with your overal l environmental goals. Overview of the Renewable Energy Markets; Renewable Energy Certificates uses across corporate businesses


PPAs and other structures

Methods to promote a renewable purchase

Tim Swanson, Vice President of Business Operations, Sterling Planet CONSERVATION Session Presented By How ESPN went from a 48% to a 70% waste diversion rate We began assessing our waste streams in 2004 and at that time our waste diversion rate was approximately 46%. We developed programs to recycle cans/bottles, wire and cable, all batteries (even dry cell), electronics, waste vegetable oil, among other things. As we become more sophis ticated in separating and assessing our waste streams, we formed an internal green team to identify opportunities to reduce or eliminate waste. Some of their ideas were implemented ­ the elimination of coffee cups in kitchenettes (everyone at ESPN receives a re-usable coffee mug), eliminating the use of water bottles and providing employees re-usable water bottles, and eliminating Styrofoam in our cafeteria. The elimination of Styrofoam was a big step; we now use only biodegradable food packaging and we actively promote the use of china and re-usable flatware. At the same time, we began composting our food waste along with the biodegradable food packaging. Later efforts include the inclusion of waste reduction goals in all construction and renovation projects. In 2010, our waste diversion rate stands at 70%, a 22% increase since 2004. Gerard Arrotti, Senior Director of Safety & Sustainability, ESPN


Speaker SESSION J 2.10PM-2.35PM



Case Study Presented by our Platinum Sponsor "Sustainability Trends with Bottom Line Implications" A new global research study, presented by Scott Tew, Executive Director, for the Center for Energy Efficiency and Sustainabil ity at Ingersoll Rand, will show the challenges executives face in investing and implementing high-impact energy efficient programs to significantly maximize ROI. Viewed through the lens of sustainable product stewardship, Tew will also explain how companies can re-think their sustainable product and solutions portfolios to differentiate their offerings and grow their business. Speaker Scott Tew, Executive Director, Center for Energy Efficiency & Sustainability, Ingersoll Rand 2.35PM-3.00PM AFTERNOON COFFEE BREAK & VENDOR SHOWCASE SPONSORED BY Thursday September 29th , 2011 GLOBAL ELECTRICAL DISTRIBUTION CHANNEL SESSION K 3.00PM-3.25PM ENERGY

Session Presented by The global electrical distribution channel plays a key role in energy usage reduction and sustainability With the combination of rising energy prices (oil, gas and electricity) and ever-increasing electricity consumption (Eutelsat expects electricity consumption growth of 76% by 2030), both energy savings and renewable energies are more needed more than ever. Such efforts are universally regarded as the natural solutions that will prevent disastrous energy tensions. The global electrical distribution channel plays a key role in energy usage reduction and sustainability.

Electrical distributors are uniquely positioned to recommend and deliver renewable energy solutions, such as photovoltaic (so lar) and, more recently, small wind turbines. With their unmatched strength in supply chain, they are the key channel to bring to customers the right equipment for the rig ht application. Already the contractors' preferred vendor, electrical distribution can manage or provide for turnkey installation services for the entire range of energy solutions, from lighting retrofits to electric vehicle charging stations and more. Christopher Hartmann, Executive Vice President and CEO of Rexel Holdings USA, a leading U.S. electrical distributor with annual sales of $3.5B, will explain how electrical distributors in the USA accelerate the deployment of en ergy efficient and renewable energy solutions in the commercial construction industrial sectors, cutting costs and enhancing the s ustainability reputations of companies every day. Mr. Hartmann is able to offer his unique insights drawn from a career in the electrical industry working in a variety of functions both on the manufacturing side as well as in the supply chain. Speaker GREEN COMMUNITIES SESSION L 3.25PM-3:55PM Session Sponsored & Presented By "Building Green, Saving Green". Low-income households spend disproportionately more on their energy and water bills than moderate income households often putting them in the untenable position of having to chose between paying the rent and keeping the lights on. Providing opportunities to live in energy efficient, water conserving, healthy housing can significantly ease the financial burdens on families and individuals while reducing carbon emissions and creating jobs. Enterprise has been working to make green and affordable housing one and the same through their nationally recognized Green Communities Initiative. In this presentation, Enterprise's Vice President of Green Initiatives Dana Bourland will share the impact their work is having on the people they serve and the innovative tools such as the Enterprise Green Communities Offset Fund they have created to make it happen. Dana Bourland, Vice President Green Initiatives, Enterprise Community Partners ICT Christopher P. Hartmann, EVP & CEO, Rexel Holdings USA



Session Presented By and Massive Scale for a Shrinking World: Clouds and Sustainable Computing Getting past the casual use of cloud for any Internet service, it's a measurable fact that massively scalable shared services ­ true clouds ­ can reduce carbon footprint by 95% while performing the data-intensive tasks of modern lifestyles. Crucial to informed conversation on this subject is an understanding of the multi-tenant model: the heart of all true clouds, which don't settle for merely centralizing old complexities but instead achieve radical simplification of traditional IT practices by reexamining and redefining core processes. Join Peter Coffee, VP of Platform Research at enterprise cloud computing pioneer, and Josh Whitney, Corporate Sustainability Lead at WSP Environment & Energy, for an exploration of the innovative approaches being brought to bear by many cloud service providers to redefine expectations of IT sustainability in the workplace and the world. Peter Coffee, Vice President & Head of Platform Research, Salesforce Josh Whitney, Lead Corporate Sustainability Practise, WSP Environment



Session Presented By Wright Express rapid! PayCard Wright Express rapid! PayCard provides your company with the most comprehensive PayCard benefit and green/paperless ePayroll program designed for employers choosing to convert to electronic delivery of payroll at zero cost.

Speaker Brian T. Slowik VP, Sales & Operations rapid! PayCard, Wright Express Corporation PAPERLESS MEETINGS Session O 4:50-5:15PM Session presented By "How Paperless Meetings can save your Organization "Some real paper-$$$"



Tracy Fairman, Chief Executive Officer, E-Pro Direct


COCKTAIL NETWORKING & RECEPTION SPONSORED BY Toast by Kenneth J. Tomaszewski, Ph.D., M.S., President, CEO 5:30PM-7:30PM Friday September 30th 2011 7.00AM-8.20AM 8.25AM-.830AM KEYNOTE PRESENTATION SESSION A 8.30AM-8.55AM Keynote session Presented By "A Value Approach to Sustainability ­ Business-Opportunity-Mindset". Speaker Jim Weinbauer, Vice President & Director of Sustainability, AECOM REGISTRATION,CONTINENTAL BREAKFAST, NETWORKING & EXHIBITION ORGANIZERS INTRODUCTION & WELCOME

COMMUNICATING YOUR SUSTAINABILITY MESSAGE SESSION B 9.00AM-9.30AM Session Presented By & Building a Sustainable Corporate Reputation We all know that a sustainable approach to business is good for the world and for the bottom line. But what about the impact of sustainable business practices on your company's reputation? Increasingly, your company's success in managing today's complex ESG issues is an essent ial element of your overall corporate reputation. From customers and employees to policymakers and critics, a broad spectrum of stakeholders wants to know how your businesses is integrating sustainability into operations ­ and the impact those efforts are having on your business, on the environment and on the communities you serve. But when is the right time to talk about an initiative ­ as it's being conceived, or after it's fully operational and the results are in? And what about the dangers of being perceived as tooting your own horn? Isn't it better to have others speak on your behalf? In this session, you'll hear from Lee Broughton of Enterprise Holdings and Becky Vollmer of Fleishman-Hillard about best practices in communicating your sustainability commitments and progress, engaging third parties and telling your story in the digital age. Becky Vollmer, Senior Vice President & Co-Chair Sustainability Practice Group, Fleishman-Hillard Lee Broughton, Director Corporate Sustainability, Enterprise ENERGY & WATER


SESSION C 9.30AM-10.00AM




Douglas Sterbenz, Chief Operating Officer, Westar Energy MORNING NETWORKING COFFEE BREAK & VENDOR SHOWCASE

Friday September 30 2011

SPONSORED BY SUSTAINABLE SUPPLY CHAIN SESSION-D 10.25AM-11:00AM Session Presented By PRODUCT STEWARDSHIP, SUSTAINABLE DEVELOPMENT & THE SUPPLY CHAIN What is product stewardship? - How does it fit into the sustainable development framework? - How does product stewardship affect the upstream and downstream supply chain? - How to implement a product stewardship program? Speakers Mike Lewis, Advisor Sustainable Development, Rio Tinto PANEL DISCUSSION

GREEN BUILDINGS & COMMUNITY SERVICE PROGRAMS SESSION-E 11.05AM-11:30AM Discovering, Serving, Innovating: Dow Corning Citizen Service Corps

Speakers SESSION F 11.30AM-11.55AM

Linda Kennan, Vice President, Corporate Stewardship, Dow Corning ANALYTICS & SUSTAINABILITY


Session Sponsored by 2 ipad2's are up for grabs Data Driven Decision Making for Sustainability & CSR Programs Survey Analytics offers an enterprise grade research platform for collecting feedback to enable businesses, governments and consumers to participate and learn from each other. Through its core businesses of Surveys, Crowd sourcing, Panel Management and Polls -- Survey Analytics listening systems enabled businesses and governments to touch their customers and constituents through all major channels -- including Web, Email, Social Media and Mobile. The selfservice and cloud enabled platform empowers companies to execute and deliver on research in real-time and global scale. The Survey Analytics Platform is used by companies like Motorola, McGraw Hill, CareerBuilder and Agencies of the US Federal g overnment including the FCC, USPS and the GSA. Speaker Rudley Raphael, Vice President of Research, Survey Analytics Andrew Jeavon, Executive Vice President, Survey Analytics Marty Metro, CEO & Founder, LUNCHEON & RAFFLE FOR ALL FOR

These Are Great Odds. Raffle is open to Conference Attendees only 12:00pm-1:00PM


TO BE HELD AT THE LUNCHEON Click here to get your ticket for a chance to win A Dyson Air Multiplier (bladeless fan) kindly donated by Dyson. Rutamaya Co ffee is donating some of their tasty Organic Coffee, Survey Analytics is kindly donating 2 ipad2's and lastly Fidelityoneconferences is donating a 2 Kindle Readers. You have to get a ticket to win one of these prizes to support a worthy cause that is helping make sustainability more than just words but actions that have an impact as well Donations by


Enter to win TWO of these

or TWO of these

or TWO of these



Session Sponsored by

& Presented by



Eliminating Organizational Barriers to Energy Efficiency

Moderator Speakers

Sitar Mody, Project Manager Corporate Partnerships Program, Environmental Defense Fund Cynthia Curtis, Vice President and Chief Sustainability Officer, CA Technologies Brian Johnston, Chief Technology Officer, Quality Technology Services Stephanie Rico, Vice President, Environmental Affairs, Wells Fargo

SESSION H 1.35PM-2.00PM Session sponsored by Sustainability & Information Gathering for decision making


Joe Tragert, Senior Director of Market Development, EBSCO


Session Sponsored by Make the most of your Energy... from Power Plant to Plug


Jose Sarraga, Territory Manager, APC by Schneider Electric

CLOSING REMARKS BY Debra Duneier President of EcoChi 3PM AFTERNOON COFFEE BREAK SPONSORED BY CONFERENCE CONCLUDES In Keeping With The Spirit Of The Summit We Have Eliminated Paper Based Registration To Reduce The Environmental Impact Of Th is Event. ____________________________________________________________________ We would like to thank everyone who has assisted with the research and organization of the event. A special thank-you goes to our esteemed speakers and sponsors for their support and commitment. Mitchie Mutyambizi Marketing Manager [email protected] One last thing...please make sure to buy a ticket to support (click on red button below). is our featured charity for the 2011 Greeninitiativesconference. Our goal is to raise at least $3000 for this worthy cause. Read more about this charity by going to WWW.TINLYURL.COM/ALLFORAFRICAPRIZES


Dyson has very kindly donated two of their very stylish and energy conscious Dyson Air Multipliers (bladeless fans) while Rut amaya has donated some of their tasty organic coffee. Survey Analytics has donated an iPAD2 and Fidelityoneconferences has donated 2 Kindle 3G's for the raffle as well. Your ticket/donation will automatically enter you into the drawing that will be held in Ft Lauderdale on September 30th 2011 at the Luncheon. Click here or on the red button above to get your ticket and you will be helping to create a better world and of course you could also walk away with one of Dysons remarkable pieces of design & engineering or some tasty coffee and a Kindle to relax on your couch with while enjoying a great novel.

Raffle Donations by

Win TWO of these

or Two of these Kindle 3G's

or some tasty Rutamaya Coffee

or win TWO IPAD2's

For 2011 we are putting our support behind promoting sustainability in a practical & tangible way !$!$!$!$ that will make a positive difference in people's lives & the communities they live in.

We have picked, a Charity that is very much aligned with the spirit and ideals of the Green Initiatives Conference.

Our goal is to raise $3000 for by the end of the Greeninitiativesconference .


Doing well while doing good...Why Embedding "Green" into Your Operations Makes "Cents" while impacting the environment and growi

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