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Design Innovation Campus



"When the Westcott House was built, Frank Lloyd Wright was a young architect who brought his ideas to life in a way that is still relevant and exciting today, one hundred years later. Our proposed design complex along Greenmount Avenue, behind the Westcott House, is in the spirit of that innovation."

Rob Kearns, President, The Westcott House Foundation

Design Innovation Campus


Stanley Tigerman Tigerman has been a central influence on the architectural community of Chicago. He has helped to create a community of discussions among Chicago designers and to encourage talented beginners to participate. He has also brought architectural issues to a much wider audience that includes architects, designers, artists, and the general public.

Master architect Stanley Tigerman and three regional Ohio architects will collaborate on the design of a new Design Innovation Campus along Greenmount Avenue in Springfield, adjacent to the site of the Frank Lloyd Wright Westcott House. The plan is to construct a new multi-million dollar lifestyle complex of interconnected buildings as a means of supporting the future Westcott House museum as a cultural and historical icon.

Sample project: Jonathan Barnes Architecture and Design, Ltd, Columbus, Ohio

The three, highly qualified, regional Ohio architectural teams, selected from over 25 architects considered, are: Jonathan Barnes and Laurie Gunzelman of Jonathan Barnes Architecture and Design in Columbus; Michael Cadwell and Jane Murphy from Cadwell & Murphy Architects in Columbus; and Mary Rogero and Barry H. Buckman from Rogero Buckman Architects in Dayton. Stanley Tigerman will coordinate, oversee and work with the three regional teams on the design, which is yet to be fully developed. The Architects

Sample project: Rogero Buckman Architects, Dayton, Ohio

Jonathan Barnes Architecture and Design utilizes the theoretical basis of the post-war Italian design studio in its integration of technical expertise and creative design solutions in a multi-disciplinary approach. The office's work includes residential and commercial architecture, interior design, historic preservation, and retail, furniture, product and graphic design. Rogero Buckman Architects is committed to design that creates productive and exciting places for people to live, work, and play. They work to achieve an architecture that fulfills the requirements of function while upholding responsibility to design. Michael Cadwell and Jane Murphy are faculty members of the Knowlton School of Architecture at The Ohio State University. Cadwell and Murphy have been in partnership since 1989 and have concentrated primarily on residential commissions.

Sample project: Cadwell Murphy Architects, Columbus, Ohio

Early photograph of the Burton and Orpha Westcott House

Courtesy of the Clark County Historical Society, Springfield, Ohio

Background & History

Frank Lloyd Wright (1867-1959) spent nearly seven decades creating designs that revolutionized the art and architecture of this century. Wright is considered by most authorities to be the 20th century's greatest architect. In fact, the American Institute of Architects recognizes Frank Lloyd Wright to be "the greatest American architect of all time." Frank Lloyd Wright designed a Prairie style house for Burton Westcott and his wife, Orpha, in Springfield, Ohio. Burton, a luxury touring car manufacturer, was a leading citizen in Springfield and served as the President of the City Council, an equivalent to mayor. The Westcott House, completed in 1908, is an undeniable example of Wright's architectural brilliance. The influence of Japanese architecture is undeniable. The house was designed after Wright's landmark 1905 visit to Japan and the connection to Japan is especially evident in the Shoji screen-like band of windows that wrap around the entire home. After the deaths of owners Burton and Orpha Westcott in the 1920s, the Westcott House was sold and subsequently divided into apartments. Over the years, in spite of the good intentions of its owners, the house was brought to the brink of destruction. In 2000, the Frank Lloyd Wright Building Conservancy purchased the Westcott House. The Conservancy subsequently sold it to the Westcott House Foundation, champion and primary sponsor of the restoration, in 2001. Phase one of the restoration including stabilization of the home has been completed. Phase two of the restoration will be completed by July 2005 including replacing electrical, fire and security, plumbing and other mechanical systems, adding a geothermal system of underground wells to provide heating and cooling, returning walls to their original earthtone colors and distinctive waxy texture, repairing windows, restoring landscaping, and recreating the Frank Lloyd Wright-designed furniture.

Burton J. Westcott, Industrialist

Courtesy of the Clark County Historical Society, Springfield, Ohio


Frank Lloyd Wright, Architect

Courtesy of the Frank Lloyd Wright Foundation

The Westcotts had no idea that the house they commissioned Wright to design in the early 1900's would be the subject of international attention for its design, history, architect, and restoration nearly one hundred years later. This restoration does more than simply "fix up" an old building. It tells a story of innovative people who selected a progressive architect and subsequently inspired and created history. As Frank Lloyd Wright said... "Every great architect is ­ necessarily ­ a great poet. He must be a great original interpreter of his time, his day, his age." When the Westcott House officially reopens to the public on September 17-18, 2005, it will take its rightful place among other restored properties designed by Wright. The Westcott House will attract tourists and arts and culture aficionados, as well as serious scholars.

"Make no little plans; they have no magic to stir men's blood and probably will themselves not be realized. Make big plans; aim high in hope and work, remembering that a noble, logical diagram once recorded will not die."

David Burnham

Aerial view showing the Westcott House site (red), future site of the Japanese Tea House & Garden (green) and future site of the Design Innovation Campus (blue).

Courtesy of Meyers Schmalenbarger Landscape Architects

A Plan For The Future

Historic homes like the Westcott House have traditionally had challenges in being self-sufficient. Even with the best of planning and marketing, maintaining a historic home is financially demanding. Not only are there the home's maintenance and upkeep, but also staffing necessary to provide programming for visitors. There is a long-term, proactive solution to create a setting, which will enable the Westcott House to be financially viable. This solution is the Design Innovation Campus.

Architects Stanley Tigerman, Michael Cadwell, Jane Murphy, Jonathan Barnes and Lori Gunzelman explore ideas for the campus at the local town and regional meeting.


The Westcott House Foundation board members had the foresight to purchase the homes immediately adjacent to the Westcott House on South Greenmount Avenue to the historic Old National Road or State Route 40. (See aerial photo on this page and site plan on the following page.) Restoration of the Westcott House is a beginning. Once the house's restoration is completed in 2005, the Design Innovation Campus' development will begin ­ the creation of a new eastern gateway into Springfield ­ a progressive and historical undertaking led by the masterplanning of world-renowned Chicago architect, Stanley Tigerman. Tigerman has designed numerous buildings and installations throughout North America, Europe and Asia, and given more than 900 lectures throughout the world. Mr. Tigerman is the recipient of 132 national and regional design awards.

Architect teams participated in several focus sessions, as well as a town meeting to gain insight into community ideas for the campus.



Early site drawing used to establish parameters for the design innovation campus.

Courtesy of Tigerman McCurry Architects

Using the land from north of the Westcott House to State Route 40, the Design Innovation Campus will take shape. Multiple endowed pavilions will be constructed, three of which will be designed by regional Ohio architects, with another designed by Stanley Tigerman himself. The three regional teams, selected by Tigerman from over 25 architects considered, are Jonathan Barnes and Laurie Gunzelman of Jonathan Barnes Architecture and Design in Columbus; Michael Cadwell and Jane Murphy from Cadwell Murphy Architecture in Columbus; and Mary Rogero and Barry H. Buckman from Rogero Buckman Architects in Dayton.

In addition to the pavilions, Dr. Kisho Kurokawa, the prominent Japanese architect, will create a Japanese garden and teahouse in between the Westcott House and the pavilions. Kurokawa is an internationally acclaimed architect known for his design of the Hiroshima City Museum of Contemporary Art, the Nagoya City Art Museum and the Osaka Conference Center in Japan, as well as the new wing of Amsterdam's famed Van Gogh Museum, the Kuala Lumpur International Airport in Malaysia and the Pacific Tower in Paris, France.

A Unique Collaboration


Teams of architects participate as Tigerman guides the collaborative design process.

The design process used to create this proposed Design Innovation Campus was an imaginative one and is unique in the world of architecture. Master planner, Stanley Tigerman, created a game based on the site plan. In this game the three participating architectural firms played a three-dimensional board game with Stanley, which instilled a spirit of creative and competitive, yet cooperative activity among the team members. The end of this game resulted in the plan that is now established, where each architect team will design one of the pavilions and all participated in the creation of the carport pavilions within the parking lot, creatively designed to be both user-friendly green space, as well as an exhibition space for motor vehicles. (Please refer to Design Innovation Campus plan left.) Moreover, each architect had the opportunity to build within a part of their neighbor's buildings, which will result in each architect's forms and related programs being integrated throughout the entire campus, which is yet another unique aspect of this project in today's world of architecture. The process will be continued at the next architects' concept development meeting in Chicago in mid-June where the they will continue to design this one-of-a-kind Tigerman invented a creative way to implement a collaborative design process. interconnected multi-use complex. It is anticipated that the buildings will have a total square footage ranging from 9,000 to 18,000 each. All of the pavilions will be organized and, indeed, interconnected in an imaginative continuum representing the past (the Westcott House), present and future. Input on the buildings' programming has been determined in a very democratic way, from small focus groups to larger town hall meetings. This interaction has kept residents and regional thought leaders alike involved in this historical undertaking.

"The campus concept was determined through the architects' brainstorming sessions, regional focus groups and town hall meetings...the future programming for the interconnected pavillion complex includes a wonderful array of associated naming opportunities."

Jan Hillman, Development, Hillman Associates

Naming Opportunities

Contribution Pavilion Description Genius Pavilion ­ every year, a panel of experts will choose a "genius in residence" who will live and work in the pavilion for up to six months creating and designing in their field of genius. Areas of genius choice will include architecture, design (including landscape, urban, industrial, fashion and engineering), art, science, and the literary and performing arts. This pavilion will have an apartment above (for the resident) with a "laboratory" below with flexible, functional space for the changing disciplines. The "laboratory" will be a place for creativity, not only for the genius, but for everyone who visits the pavilion. Collaboration between the "genius" and different local groups and organizations will determine the programming at the pavilion. The programs will be unique to each of the genius's specialties, allowing for rotating programs with changing residents and audiences.


$5 million

$4 million

Prodigy Pavilion ­ will be a children's rotating learning experience to spark design creativity through a combination of theory and hands-on manipulation of materials. The programming will be determined by the resident "genius," with the help of local educators, inspiring children to design their own dream creations, enhancing expression and problem solving, and demonstrating to them that they can be creators as well as fabricators.

$2 million $2 million

Japanese Tea House and Garden ­ which will bridge the old (Westcott House) and new (Design Innovation Campus) and will include one of the only tea houses open to the public in the U.S., as well as graceful and stylized Japanese gardens. Hearth Pavilion ­ including a café/wine bar/coffee shop as the anchor, supporting a design store focusing on architecture and design publications and magazines, past and present, as well as products designed and manufactured by regional artisans.

$2 million

"Business Innovation Forum" ­ serving as a corporate conference center and an executive retreat. This pavilion will allow for businesses from the surrounding area to conduct off-site meetings in an area that will promote and induce creative thinking. Not only will this provide a place for Springfield businesses to meet, but also offer a centrally located conference center for businesses with offices in Columbus and Dayton.

$2 million

"The Carport Pavilions" ­ exploring the world of transportation design ... past, present and future. The multiple transportation pavilions throughout the parking lot on the western side of the campus will be both functional and imaginative. Frank Lloyd Wright, being an automotive collector himself, understood the desire of people to keep their automobiles protected, and in the early 1930s he designed the first carport. The idea of the carport will be used in these pavilions to allow a place not only for parking, but for display of various types of transportation, protected from the elements, in these creatively designed parking structures topped by greenspace.

The Design Innovation Campus, with an overall naming opportunity of $12.5 million, will inspire regional philanthropic leaders and prove that this collection of buildings will rival any in the world. With their guidance, this new entrance to Springfield ­ and the greater Miami Valley ­ will be a shining example of design exploration for everyday life and will serve as a testament to the American entrepreneurial spirit. Indeed, the entire region boasts an historic reputation for leadership and innovation.

"Innovation is what distinguishes between a leader and a follower."

Steve Jobs, Founder, Apple Computer Company

In 2004 the economic impact of Heritage Tourism in the region as reported by the Springfield Area Convention & Visitors Bureau was $266 million.

Cultural & Economic Impact

The restoration of the Westcott House and the world-wide attention it has received, combined with the development of the Design Innovation Campus, will have a significant impact on Springfield, as well as greater Dayton, and southwest and central Ohio. This unique development will attract not only the everyday curious, but scholars, students and architecture professionals and enthusiasts as well. This added attraction to the Springfield area brings with it many encouraging prospects ­ more tourism, more revenue and more recognition. Tourism The Westcott House is anticipated to attract an average of 5,000 to 6,000 visitors annually. Overnight visitors will generate $139 each. Day-trippers would generate $50 each. Keeping this in mind, a three-year economic impact would generate anywhere from $1,000,000 to $1,100,000 in additional revenue for the region. With the addition of the Design Innovation Campus, an additional 25,000 to 30,000 visitors are projected each year, bringing the economic impact to some $2.1 million per year or $6.2 million over a three-year period. New Business in Springfield The Westcott House and the design campus are being developed with significant input from local businesses. With this important guidance, the goal of retaining existing businesses, as well as attracting new businesses with high-value employees, is becoming even more probable than previously imagined.



DesignInno Case Study

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