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THE TECHNOLOGY FOR VOLUPTUOUS VOLUME

For the first time in the history of Sebastian hairstyling, voluptuous volume is on the rise. Masses and masses of voluminous hair, minus the crunch. No matter how much product you use, hair stays soft. Some call it genius. We call it VOLUPTuousness. Today, there are two methods for creating volume ­ the `friction' or `film'. `Friction' because it roughs up the hair's surface, leaving it harsh to the touch. Or `film' because it coats the hair with a hard, inflexible layer. Both styles deliver on volume, but do not deliver on softness. Never one to stand still, Sebastian innovation rocks the boat by best combining both worlds ­ volume and softness ­ by adding in a little extra to keep hair feeling naturally soft and touchable.

CUSHION PARTICLE TECHNOLOGY WHAT DOES IT DO?

Two layers of micro-particles bind themselves to the hair's surface ­ some raise the cuticles and rough up the hair for a stronger, classic volume. While others accurately fill in the gaps, smoothing over the edges for a bigger, softer volume. You'd better believe it. Naturally voluptuous volume is now yours for the making. No stick, no crunch, no compromise. Hair feels exactly as it should ­ unprecedentedly soft and supple to the touch. You saw it here first.

HAIR FIBERS Cross over to create volume PARTICLES Volume is generated by two types of particles: microthene and sipernate Microthene Sipernate CUSHION PARTICLE TECHNOLOGY SPREADS ACROSS THE NETWORK OF HAIR FIBERS.

SEBASTIAN INNOVATION. STYLE NEVER STANDS STILL.

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